Do you place packaging, packaged products, or private labels on the EU market? Do you manufacture, import, or distribute goods in packaging? If so, the new EU Regulation on Packaging and Packaging Waste (PPWR) may also apply to your company. Neither the industry nor the size of the company is decisive. What matters is the specific role per packaging unit – which may vary depending on your business model.

In addition to specific PPWR requirements for packaging – such as recyclability, recycled content, or reduction – the main focus is on transparency, documentation obligations, and reliable data along the supply chain. Packaging therefore becomes not only a design or procurement topic, but also a compliance and data management issue.

:response provides comprehensive support in preparing for the PPWR – from determining your role as an economic operator, to systematic packaging analysis, and the implementation of practical data and execution processes.

Our PPWR services for you

We translate regulation into practical steps and take a holistic approach to PPWR – from regulatory classification and data and software solutions to the coordinated implementation of technical adjustments.

Classification & Role Clarification

• Analysis of your supply chain and placing-on-the-market scenarios
• Clarification of your role(s) as an economic operator per packaging unit
• Derivation of specific obligations

Packaging Inventory & GAP Analysis

• Systematic recording and classification of your packaging
• Assessment of the current status against PPWR requirements
• Development of a structured roadmap

Data Management, Software & Documentation

• Definition of required data structures
• Support in selecting suitable software solutions, assistance with implementation and process integration
• Integration of suppliers through appropriate data requests or portal solutions
• Preparation of technical documentation and EU declaration of conformity

Design Requirements & Implementation

• Classification of design-for-recycling requirements
• Coordination of adjustments in cooperation with specialized research & development partners